Some common newsletter mistakes every marketer needs to avoid

From educating the audience to informing them about the products and services, brands around the globe are utilizing email marketing for endless purposes and goals. Newsletters are common, but are they becoming boring? Of course, for those who are working on email marketing, this may sound blasphemous. But, it is a mere fact that there … Read more

Email marketing tips: How to keep your readers engaged?

Email marketing

Email marketing works wonders, and there is no two ways about it. From SMBs to Fortune 500 companies, every business knows the significance of email marketing, it is a key part of the email marketing strategy of many businesses. But, it is a fact that not every business is utilizing email marketing to its full … Read more

4 step email marketing strategy for small businesses

Email marketing tips

When it comes to email marketing, small and mid-sized businesses face a completely different kind of challenge. Of course, email marketing has the potential to build a brand, strengthen customer relationships, and boost ROI, given that email marketing needs to be done right. Some businesses may assume that email marketing isn’t very effective, or it … Read more

Things to look for while choosing an SMTP service provider

SMTP Server for Bulk Email

Email marketing is, without a shadow of a doubt, a key element of the marketing strategy of businesses. From SMBs to Fortune 500 companies, all are aware of the power of email, and those who are not, are missing out on one of the most effective marketing channels that can boost ROI. SMTP services have … Read more