Some common newsletter mistakes every marketer needs to avoid

From educating the audience to informing them about the products and services, brands around the globe are utilizing email marketing for endless purposes and goals. Newsletters are common, but are they becoming boring? Of course, for those who are working on email marketing, this may sound blasphemous. But, it is a mere fact that there … Read more

Some important things to remember while writing a holiday marketing email

Holiday email

Holidays are here, the time to share love and create memories, hence, more and more people are going to shop online. It’s time for businesses to make sales happen, and what can be more effective than email marketing, a marketing channel trusted by experts. Well, businesses are well aware of the effectiveness and benefits of … Read more

Email marketing best practices: Make the most out of your email campaign

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So, now when you have your email list ready, you have so many readers, you have the right tools as well as an SMTP server for bulk email marketing, but the only that you need now is to increase the engagement. More than 59% of marketers believe that email marketing offers the best ROI, and … Read more

Top email marketing metrics that can help you measure results

SMTP server for bulk emails

One of the most common yet highly effective ways of marketing- email marketing is utilized by businesses of all types and sizes. In our previous blog, we have already discussed common mistakes that email marketers make, and if you are among those marketers who are not deriving the results that you are looking for, then … Read more

5 pro tips to maximize the potential of your email marketing campaign

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So, your email marketing campaigns are not deriving the expected result, you’re struggling to connect and engage with your target audience, and this is causing a decline in sales. Well, bulk email marketing is one of the most powerful ways to reach your target audience and potential customers, but knowing how to do it right … Read more